Consumer Products Company

Vestaboard Inc.

63%

Funding Goal $10,500,000
Funding Raised So Far $5,802,195
Funding Commitments $830,524
Funding Remaining $3,867,281
Funding Type Convertible Stock
Pre-Money Valuation
Investor Ownership
Interest / Dividend
Previous Funding

Company Overview

Vestaboard designs and manufactures beautiful messaging displays and aspires to disrupt and grow the forecasted $6.6 billion smart display market with its hardware and cloud based subscription software.

Vestaboard's flagship messaging display relies on a patented version of split-flap technology to land 8,448 character flaps on the right message. Vestaboard can be controlled from anywhere through a mobile and web app to allow users to customize their messages. Our product has broad applicability in work settings (hospitality, real estate, retail, healthcare and offices), and is enjoyed at home by many customers, including Jennifer Garner, Neil Patrick Harris and Alexis Ohanian.

We have a three-part plan to build an extraordinary company:
- Scale our flagship product into the forecasted $6.6 billion smart display market, differentiated by design and software.
- Grow our recurring software revenue by continuing to build valuable and inspiring content on Vestaboard.
- Launch a second more affordable messaging display to scale our customer base and our recurring revenue via our subscription software platform.

What our customers are saying:

"So unique, and a great conversation piece when we have guests over. All the app services are fun to get inspiration from." - John, Toronto

"A great means of exhuming words of wisdom & beauty long buried in a way that demands attention - the sound of the flip board simulates a kind of speech. “If only the walls could talk”. Now they can." - Michael, Melbourne

"Great for interactive ads for my comedy club. We put jokes, drinks, and show info on our Vestaboard. Hard to get ads that pull attention like this thing." - Bob, Minnesota

Our comprehensive diligence folder which includes, financials, patents, and trademarks, will be sent once we confirm your level of interest.

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Business Summary

Company Age 8 years, 1 month
Employees 20
Sub-Industry Other Consumer Products
Prior Year Revenue
Current Year Revenue
Next Year Revenue

Products/Services

Vestaboard Hardware

Vestaboard is a beautiful messaging display designed to help people inspire each other from anywhere. Vestaboard's 8,448 flaps flutter to create a welcomed, mesmerizing sound and encourages people to look up. An experience that combines both the visual and auditory senses, Vestaboard's concept is unlike any other form of electronic communication as it offers focused, high-visibility messaging that brings people together and creates more inspiring environments.

Vestaboard Plus Software

Vestaboard plus is the Company's optional software subscription that offers a library of channels with a growing selection of content, including access to the world's most popular apps and sources of data. Vestaboard plus makes it easy to curate and automate personalized content for your Vestaboard.

Management

Dorrian Porter
Chief Executive Officer
Dorrian P......

Dorrian is the founder and CEO of Vestaboard. He is the founder and CEO of two previous companies (each acquired) since 2000. He is the past board chair and board member of the Museum of Craft and Design. He began his career as a corporate attorney at Wilson Sonsini Goodrich & Rosati in Palo Alto, California working on a wide range of technology related transactions.

Aaron Clark
Group Leader/Lead Operating Officer
Aaron C......

Aaron is the Head of Revenue, Operations and Customer Success at Vestaboard. He has 24 years of experience working with technology focused companies primarily managing, mentoring and growing sales, operations and customer facing teams within the organizations. He was a founding and management team member of one of Dorrian's previous companies (which was acquired).

Kristin Keefe
Group Leader/Lead Marketing
Kristin K......

Kristin leads Marketing at Vestaboard. While she supports all aspects of marketing, Kristin focuses on Public Relations and Events and is passionate about sharing the value and beauty of Vestaboard. Her home Vestaboard is smack dab in the center of action in her family room where she loves her weekly messages from her sister in London and anxiously awaits updates from her college-age kids. Kristin grew up outside of Washington, D.C., graduated from Princeton University and Georgetown University Law Center, but now firmly considers herself “from California.” She started her career as a corporate attorney in Silicon Valley where she met Dorrian and later joined the team of one of his previous companies (which was acquired).

Ian Guyer
Group Leader/Lead Manufacturing/Production
Ian G......

Ian leads the manufacturing team at Vestaboard as the Head of Asia-Pacific Operations. He has 12 years of experience in the fields of retail, quality assurance, and operations and 6 years of experience working in China on product development. Ian was employee #1 at Vestaboard, working closely with our Head of Product Design, Faiza, in the prototyping and development of the Vestaboard Bit and Display before relocating to China and forming a team to make Vestaboard a reality.

Mark Confroy
Group Leader/Lead Development
Mark C......

Mark is Head of Product at Vestaboard, focused on defining and executing a world class software experience for our customers. He also oversees the content creation and communication efforts that keep customers engaged. Mark has 14+ years of experience leading cross-functional teams that solve customer pain points and deliver memorable product experiences through structured feedback loops, reimagined workflows, and innovative technologies. As a University of North Carolina alum now based in Nashville, Mark uses his Vestaboard to keep tabs on Tar Heel scores, stay in the know on new concert announcements and inspire his three young children with the best of Shel Silverstein, Roald Dahl and Dr. Seuss.

Chris Jelly
Group Leader/Lead Engineering
Chris J......

Chris is Vestaboard's head of software engineering and manages Vestaboard's web and mobile apps, backend platform, developer APIs, installables, and device firmware. He grew up in Connecticut and has lived in Boston since 2009 where he's worked with some of the city's top startup companies. Before Vestaboard, Chris was CTO at Edmit (acquired in 2021).

Investors/Lenders

Venture Capital Fund
Baroda Ventures

Baroda Ventures is a Los Angeles based venture capital firm focused on early stage investments.

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Angel Group
Alfa Financial Corp.

Alfa Financial Corp., an investment arm of the Alfa Insurance Companies, which provides insurance in 13 states and has over $5 billion in total assets.

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Individual Investor
Julia Popowitz

Julia Popowitz is a Woodside, California based advisor to startups and an active technology angel investor.

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Individual Investor
Robert Abbott

Robert Abbott is a Senior Advisor and former GP at Norwest Venture Partners.

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Individual Investor
Farhan Thawar

Farhan Thawar is a technology entrepreneur and angel investor, and currently VP Engineering at Shopify.

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Individual Investor
Howard Lindzon

Howard Lindzon is a popular financial analyst and investor in private and public companies, personally and through funds.

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63%

Funding Goal $10,500,000
Funding Raised So Far $5,802,195
Funding Commitments $830,524
Funding Remaining $3,867,281
Funding Type Convertible Stock
Pre-Money Valuation
Investor Ownership
Interest / Dividend
Previous Funding

Documents

Contact

Vestaboard Inc.

San Francisco, CA 94124, US

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